Get your Highest Paying Keywords
To get the most out of your current site, you need to know what value Google places on related keywords.
Google has thought up keywords for your website and they all have a value, to be paid by the Adwords customer. So you need to find out what these are. Then use this to tweak your current metadata and content to display higher-paying keyword ads.
1. Go to the Keyword Tool
2. Pass the security code check to get access
3. Enter your website’s main URL (or enter a specific web page) in the search field called “Website”
4. Press enter or click the button to search
5. Depending on where your visitors come from (check that using Google Analytics) you can use the advanced options to select geographical location and language.
6. Make sure Group keywords by common terms is checked
7. Now you need to make sure CPC (Cost Per Click) is shown. If not by default, select the Columns button and add it and use it to sort.
8. If needed search again, or click recalculate
10. Now the columns below will display the estimated cost per click (CPC) for each keyword!
11. Click the column title Estimated Avg. CPC to sort by price. Click it one more time to sort from highest to lowest.
12. So now you can review your articles and rewrite some parts, reorganizing content and metadata (keywords) so they match with the highest paying keywords. This way, Google’s AdSense will place similar ads, but they will pay more.
13. If you have all the time in the world, go through this process for each and every URL, then rewrite your content to match the highest paying keywords for each page.
Be sure to take a look at the higher paying keywords before you write your next article and go for First Time Right
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